Cultural Bases for Self-Evaluation: Seeing Oneself Positively in Different Cultural Contexts

Becker, M. and Vignoles, V. L. and Owe, E. and Easterbrook, M. and Brown, R. and Fülöp, Márta (2014) Cultural Bases for Self-Evaluation: Seeing Oneself Positively in Different Cultural Contexts. PERSONALITY AND SOCIAL PSYCHOLOGY BULLETIN, 40 (5). pp. 657-675. ISSN 0146-1672

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Several theories propose that self-esteem, or positive self-regard, results from fulfilling the value priorities of one’s surrounding culture. Yet, surprisingly little evidence exists for this assertion, and theories differ about whether individuals must personally endorse the value priorities involved. We compared the influence of four bases for self-evaluation (controlling one’s life, doing one’s duty, benefitting others, achieving social status) among 4,852 adolescents across 20 cultural samples, using an implicit, within-person measurement technique to avoid cultural response biases. Cross-sectional and longitudinal analyses showed that participants generally derived feelings of self-esteem from all four bases, but especially from those that were most consistent with the value priorities of others in their cultural context. Multilevel analyses confirmed that the bases of positive self-regard are sustained collectively: They are predictably moderated by culturally normative values but show little systematic variation with personally endorsed values.

Item Type: Article
Additional Information: Prepublished online Feb 12, 2014
Subjects: H Social Sciences / társadalomtudományok > HM Sociology / társadalomkutatás > HM5 Social psychology / szociálpszichológia
Depositing User: MTMT SWORD
Date Deposited: 15 Feb 2014 03:22
Last Modified: 22 Aug 2016 10:51

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