REAL

Sustainable consumption : consumers’ reactions to CSR activities in Hungary

Kovács, Ildikó and Valkó, Gábor (2013) Sustainable consumption : consumers’ reactions to CSR activities in Hungary. Regional Statistics : journal of the Hungarian Central Statistical Office, 3. pp. 141-154. ISSN 2063-9538

[img]
Preview
Text
kovacs_valko.pdf

Download (285kB) | Preview

Abstract

The significance of socially responsible consumption as well as the question regarding the knowledge and information that consumers may have about producers of consumer products are increasingly appearing in the literature. In the case of companies, responsible corporate operation and how to transfer this information from company to consumer have become key issues, especially over the last decade. Socially responsible consumption, which is the incorporation of social and environmental concerns by individuals in their consumption choices, is growing. The aim of this research is to verify the existence of different profiles of socially conscious consumers and to study their social representation of consumption. Keywords: sustainable consumption, conscious consumption, Corporate Social Responsibility, consumer segments, degrowth, sustainable development

Item Type: Article
Subjects: H Social Sciences / társadalomtudományok > H Social Sciences (General) / társadalomtudomány általában
Depositing User: xPéter xKolozsi
Date Deposited: 05 Oct 2015 13:32
Last Modified: 06 Oct 2015 12:30
URI: http://real.mtak.hu/id/eprint/29551

Actions (login required)

Edit Item Edit Item