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Consumer interpretation of the term food safety

Jevšnik, M. and Hlebec, V. and Raspor, P. (2008) Consumer interpretation of the term food safety. Acta Alimentaria, 37 (4). pp. 437-448. ISSN 0139-3006

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Abstract

The meaning of the term “food safety” is well-known and defined in expert circles. But in researching how the term is interpreted by consumers, new dimensions are opening, which can be used as a guide in preparation of educational material for consumers. In the paper the authors analyse statements made by consumers when answering the question, “How do you interpret the term food safety?” The results are part of an extensive research titled “Consumers and Food Safety”, which took place from January to March in 2006 involving 1030 respondents from different places in Slovenia. Findings of quota sample show considerable terminological diversity among statements made by respondents regarding a description of the term “safe food”. Based upon the code assignment, five single-meaning thematic categories were identified: A: Harmless for health, B: Healthy food, C: Production method, D: Technological procedure, E: Surveillance. The answers with extensive content included more onetheme categories and were classified in category F. This category indicates the complex comprehension of the term food safety and the need to understand the relations between the answers. The results show a connection between 38.4% of consumers’ statements in category A (harmless for health), and a definition of food safety which mentions the term “without hazards”.

Item Type: Article
Subjects: Q Science / természettudomány > QD Chemistry / kémia > QD01 Analytical chemistry / analitikai kémia
Depositing User: xKatalin xBarta
Date Deposited: 13 Feb 2017 12:47
Last Modified: 13 Feb 2017 12:47
URI: http://real.mtak.hu/id/eprint/48394

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