The Power of Tradition: Béres Pharmaceuticals

Ócsai, András and Boda, Zsolt (2018) The Power of Tradition: Béres Pharmaceuticals. In: Progressive Business Models: Creating Sustainable and Pro-Social Enterprise. Palgrave Macmillan, Cham, pp. 51-72. ISBN 978-3-319-58804-9

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The paper analyses the business model of Béres Rt. in light of the progressive enterprise framework, considering the social, environmental and ethical aspects of the company's operation.

Item Type: Book Section
Subjects: J Political Science / politológia > JA Political science (General) / politológia általában
Depositing User: Veronika Tamás
Date Deposited: 17 Jan 2019 09:23
Last Modified: 17 Jan 2019 09:23

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