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Items where Author is "Lehota, József"

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Number of items: 3.

Book Section

Hegyi, Adrienn and Kuti, Tünde and Kertész, Zsófia and Sebők, András and De Pelsmaeker, Sara and Gellynck, Xavier and Lehota, József (2015) Consumer behaviour at the impulse product with product defect. In: Proceedings of the 5th International Conference on Management 2015. Management, leadership and strategy for SMEs' competitiveness. Szent István University Publishing House, Gödöllő, pp. 506-512. ISBN 978-963-269-492-4

Lehota, József and Könyves, Erika and Dunay, Anna (2015) Key factors of a successful restaurant strategy in Hungary. In: Proceedings of the 5th International Conference on Management 2015. Management, leadership and strategy for SMEs' competitiveness. Szent István University Publishing House, Gödöllő, pp. 22-27. ISBN 978-963-269-492-4

Monograph

Lehota, József and Komáromi, Nándor and Papp, János and Szabó, Zoltán and Tomcsányi, Péter and Túri, Zoltán (2007) Versenyképességi stratégiák és marketing stratégiai csoportok képzése a hús és borvertikumban = Competitive Strategies and Formation of Marketing Strategic Groups in Meat and Wine Sectors. Project Report. OTKA.

This list was generated on Mon Jul 6 04:53:02 2015 CEST.