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Comparing Football Bettors' Response to Social Media Marketing Differing in Bet Complexity and Account Type – An Experimental Study

Houghton, Scott and Moss, Mark (2021) Comparing Football Bettors' Response to Social Media Marketing Differing in Bet Complexity and Account Type – An Experimental Study. JOURNAL OF BEHAVIORAL ADDICTIONS, 10 (3). pp. 388-395. ISSN 2062-5871 (print); 2063-5303 (online)

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Item Type: Article
Additional Information: MTA KFB támogatási szerződés alapján archiválva
Subjects: B Philosophy. Psychology. Religion / filozófia, pszichológia, vallás > BF Psychology / lélektan
SWORD Depositor: MTMT SWORD
Depositing User: MTMT SWORD
Date Deposited: 05 Apr 2022 12:04
Last Modified: 05 Apr 2022 12:04
URI: http://real.mtak.hu/id/eprint/140328

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