The predicted effect of utilizing modern technologies in companies’ development

Odeibat, Ayat Sami Ali and Matkó, Andrea (2021) The predicted effect of utilizing modern technologies in companies’ development. AGRÁRINFORMATIKA / JOURNAL OF AGRICULTURAL INFORMATICS, 12 (1). pp. 52-59. ISSN 2061-862X

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Abstract

This study aim is to creates preliminary investigations of the impact of implementing modern technologies on companies’ overall development and productivity. In order to attain the goals, a qualitative methodology has been conducted by using a case study method. The case study took up a Jordanian company and applied some modern technology in their strategy development. Toward obtaining an in-depth comprehension of their impacts on reality. Along with discovering new opportunities can be used for other researches in the future. The study provides a clear understanding and incorporation of the managers and employees who participated in this investigation directly as key stakeholders. As well as it played an important role in developing a Jordanian company by applying new methods in marketing, improve communication, leadership skills used, and improve overall productivity.

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