Outlook for the future development of environmentally friendly activities among Hungarian companies: (Chapter 7)

Metszősy, Gabriella and Varga, Krisztina and Molnár, László and Nagy, Szabolcs (2024) Outlook for the future development of environmentally friendly activities among Hungarian companies: (Chapter 7). In: Qualitative-environmental aspects of products improvement. Publishing House of the Rzeszow University of Technology, Rzeszów, pp. 105-115. ISBN 9788379347032; 9788379347049

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Abstract

As Hungary continues to integrate into the global economy, the focus on environmentally friendly activities among Hungarian companies is growing. The shift towards sustainability is not only a moral imperative but also presents significant opportunities for innovation and a competitive advantage in the business landscape. In this chapter, we present the future-oriented perspectives of Hungarian organizations regarding pro-ecological solutions, with a primary focus on sustainability approaches, especially in terms of packaging. The chapter also explores product improvement while simultaneously minimizing the negative impact on the natural environment. Through the analysis, we aim to comprehend the current perceptions of Hungarian organizations concerning the relationship between quality and pro-ecological solutions, their future development opportunities, and the factors that play a crucial role in these organizations' implementation of pro-ecological activities.

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