Gastronomy tourism drivers of the alternative food networks (AFN) : case studies from China and Hungary

Vörös, Mihály László and Yimeng, Zhou (2024) Gastronomy tourism drivers of the alternative food networks (AFN) : case studies from China and Hungary. ACTA PERIODICA (EDUTUS), 33 (Specia). pp. 54-88. ISSN 2063-501X

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Abstract

The paper aims to present the preliminary results of a joint research on surveying the role andprospects of alternative food networks (AFNs) in rethinking and revitalizing ruraldevelopment strategies in China and Hungary. Based on reviewing the most recentinternational literature the main concepts of short food supply chains (SFSCs), AFNs, andgastronomy tourism are introduced. The paper describes shortly the distribution of economicsectors, labour forces and the role and tendencies of agricultural and rural development fromboth countries which followed by the demonstration of their AFN cases. The China’s case isbased on JIFA high-tech agricultural tourist site showcases the modern ecological agricultureas an immersive educational opportunity as well. It also provides unique gastronomicexperience for tourists based on utilizing diversified locally produced culinary ingredients.The Hungary’s case is based on a special gastronomy tourism attraction of an old fish soupbrewing cult and tradition in South-Danube region of Hungary and cross-border as well. Thepaper reflects the unique potential of the region for eco- and gastro-tourism based the jointinterests of the target groups. The paper draws conclusions and lesson on the major researchfindings and makes recommendations for future research.

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