Földi, Kata and Szűcs, Róbert Sándor (2025) Literature review and secondary research on the positioning of electronic cigarettes in Hungary. In: 17th International Conference on Economics and Business CHALLENGES IN THE CARPATHIAN BASIN. Risoprint, Kolozsvár, pp. 77-84. ISBN 9789735333468
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Abstract
E-cigarettes are rapidly growing in popularity but face regulatory and perception challenges. In North America, youth usage scandals create volatility, while Europe remains stable. In Hungary, their positioning is shaped by social perception (health concerns, quit aid doubts) and regulation (flavour bans, excise taxes, limited advertising). Though seen as less harmful and a smoking alternative, effectiveness and safety remain debated. Strict rules and youth appeal complicate their market image.
| Item Type: | Book Section |
|---|---|
| Uncontrolled Keywords: | E-cigarette, Harm reduction, Youth vaping, Regulation, Social perception, Nicotine dependence |
| Subjects: | H Social Sciences / társadalomtudományok > H Social Sciences (General) / társadalomtudomány általában |
| SWORD Depositor: | MTMT SWORD |
| Depositing User: | MTMT SWORD |
| Date Deposited: | 03 Oct 2025 09:17 |
| Last Modified: | 03 Oct 2025 09:17 |
| URI: | https://real.mtak.hu/id/eprint/225954 |
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