Co-Designing a Decarbonisation Roadmap for the Hungarian Construction Sector a Design-Led Mission Approach to Stakeholder Engagement: A Case Study

Huszár, Daniella and Barbarics, Enikő (2024) Co-Designing a Decarbonisation Roadmap for the Hungarian Construction Sector a Design-Led Mission Approach to Stakeholder Engagement: A Case Study. In: P/References of Design. Cumulus conference proceedings series, 1 . Cumulus Association, Moholy-Nagy Művészeti Egyetem, Budapest, pp. 1723-1746. ISBN 978-952-7549-02-5

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Abstract

In line with global climate goals, the decarbonization of the building sector is an urgent matter. The sector is one of the largest CO2 emitters globally, therefore its potential for emission reduction is unparalleled (IPF, 2022). The World Green Building Council (WGBC) is catalysing this process by funding the creation of sectoral-level decarbonization roadmaps. Such country-specific roadmaps set out a long-term vision for reaching net zero by mid-century for the entire industry. The Hungary Green Building Council, a member of the WGBC is currently in the process of co-designing such a roadmap together with the industry. Hungary is bound by law to reach net zero by 2050. Even though the technology for net zero buildings is widely available (Ürge-Vorsatz et al., 2020), currently there is a very low market and policy awareness on this topic (Szalay et al., 2022). The transition requires a systemic approach regarding the complex character of the construction industry made up of coevolving social and technical components (Singh, 2001). The creation of a macro-level roadmap requires the concerted cooperation of many actors, based on clear and consistent principles. Due to the complexity and interdependence of the value chain, coordinated action is challenging. The process is observed methodologically in the framework of practice based action-research. The research builds on the results of the net zero readiness market research done in 2023, where strategic design methods were employed. This paper summarizes the results of the first Cycle of research. It investigates how design based methods can function in the Hungarian context to build the case for the engagement strategy for the roadmap where the method of mission-oriented innovation is planned to be employed. The secondary research method is qualitative case study analysis to reflect on transitional barriers and how the chosen method can help overcome them (Robson, 2002). The research contributes to developing a broader body of empirical contextual knowledge of transition barriers for an emerging field of inquiry and can inform diagnosis of problem areas in comparable transition contexts.

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