Essential Steps in Sustainable Corporate Event Management

Vigh, Katalin and Dióssi, Katalin (2026) Essential Steps in Sustainable Corporate Event Management. In: FEJLŐDÉSI PÁLYÁK ÉS ÚJ TÖRÉSVONALAK A FENNTARTHATÓSÁGI ÁTMENET IDŐSZAKÁBAN : Nemzetközi tudományos konferencia a Magyar Tudomány Ünnepe alkalmából. Soproni Egyetem Kiadó, Sopron, pp. 318-325. ISBN 9789633345795

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Abstract

Sustainable corporate events require strategic resource optimization, vital not only for environmental protection but also for economic and reputational outcomes. Key practices include deliberate planning, engaging local suppliers, adopting digital solutions, and optimizing waste management. Corporate events are not solely designed for entertainment; they carry an ethical imperative for the hosting entity to utilize resources responsibly, avoiding abusive consumption and rather embracing opportunities that foster positive social and environmental impact. A skilled professional is essential, who understands organizational processes, negotiates effectively and oversees compliance, budgeting and execution. This role centralizes efforts toward environmental stewardship and stakeholder education. The modern event organizer is not just a coordinator but a credible representative of the company’s environmental mission. This study examines material and energy usage throughout event execution, from procurement to waste processing. Drawing on current literature, it outlines strategic considerations for planning environmentally conscious events and highlights best practices in sustainable event management. As a result, the role of the event organizer transcends conventional logistical coordination, encompassing functions as educator, strategic collaborator, and executor of corporate social responsibility (CSR) initiatives.

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