Items where Author is "Hübner, Dirk Siegfried"

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Article

Wohllebe, Atilla and Hübner, Dirk Siegfried and Radtke, Uwe and Podruzsik, Szilárd (2021) Mobile apps in retail: Effect of push notification frequency on app user behavior. INNOVATIVE MARKETING, 17 (2). pp. 102-111. ISSN 1814-2427

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