Items where Author is " Szabó-Kákonyi, Anett"
Group by: Item Type | No Grouping Number of items: 1. Papp-Váry, Árpád Ferenc and Szabó-Kákonyi, Anett (2015) Are there no new ad techniques under the sun? – How the methods presented to us today as 'new discoveries' appeared in Hungarian advertising literature a century ago. GAZDASÁG ÉS TÁRSADALOM, 2015 (3). pp. 19-37. ISSN 0865-7823 |