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Sustainable Human Resource Management Practices Impacting Employer Branding

Huseynova, Aydan (2022) Sustainable Human Resource Management Practices Impacting Employer Branding. COGNITIVE SUSTAINABILITY, 1 (2). ISSN 2939-5240

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Abstract

Business seeks a long-term competitive advantage to make money and stay afloat as the market grows more competitive. Human resource management is essential for gaining a competitive advantage. Companies that embrace sustainable Human Resource Management (HRM) practices have a distinct employer brand, but how an organisation’s culture plays its role indirectly in employer value proposition is scarcely studied. This paper discusses academic literature on employer branding factors by sustainable human resource management, and helps to take a holistic perspective of the present state of global acceptance of HRM.

Item Type: Article
Uncontrolled Keywords: Human Resource Management, Employer branding, Sustainable HRM
Subjects: H Social Sciences / társadalomtudományok > HD Industries. Land use. Labor / ipar, földhasználat, munkaügy > HD3 Labor / munkaügy > HD33 Organization of labour / munkaszervezés
SWORD Depositor: MTMT SWORD
Depositing User: Gabriella Virág
Date Deposited: 05 Jul 2022 14:20
Last Modified: 05 Jul 2022 14:20
URI: http://real.mtak.hu/id/eprint/144514

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