Sikos T, Tamás and Molnár, Dóra (2024) Fast Changes in Food Retailing Due to the Impact of COVID-19. THEORY METHODOLOGY PRACTICE - REVIEW OF BUSINESS AND MANAGEMENT, 20 (1). pp. 55-61. ISSN 1589-3413 (print); 2415-9883 (online)
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Abstract
In this article, the impact of the COVID-19 pandemic on the Fast-Moving Consumer Goods (FMCG) sector is examined. We consider it important to analyze the directions in which the retail sector has shifted and to determine whether it has been able to react to the sudden and increased online market challenge. How do offline and online food retailing relate to each other? What new challenges will shopping face in the future, how is retailing adapting to them and how can artificial intelligence support these retail processes? What new innovations are expected in future retailing and how can domestic market players adapt to them?
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | online and offline food retailing, FMCG sector, new models, innovations, AI, COVID-19 |
| Subjects: | H Social Sciences / társadalomtudományok > HF Commerce / kereskedelem T Technology / alkalmazott, műszaki tudományok > TX Home economics / háztartástan > TX642-TX840 Food sciences / élelmiszertudomány |
| SWORD Depositor: | MTMT SWORD |
| Depositing User: | MTMT SWORD |
| Date Deposited: | 14 May 2024 08:59 |
| Last Modified: | 14 May 2024 08:59 |
| URI: | https://real.mtak.hu/id/eprint/194844 |
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