Antoni, Alfonz and Jiamin, Mao (2022) The evaluation of the efficacy of supply chain management of retailers in the context of globalization. In: Studies on Information and Knowledge Processes in Supply Chain Management. Alma Mater . Információs Társadalomért Alapítvány, Budapest, pp. 133-165. ISBN 978-615-82082-4-6
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Abstract
This paper expounds the supply chain management of retail enterprises under the background of globalization, as well as the decision-making and strategy of supply chain management. From the concept, origin and strategy of supply chain management, the analysis and types of retailers' supply chain management are introduced. Finally, specific cases are compared and analyzed to Zara, the representative of clothing retail enterprises famous for fast fashion and non-fast fashion, and Uniqlo, which has an unshakable position in Japan. At the same time, it also introduces the influence of China's e-commerce on the two garment enterprises and gives its strategic suggestions.
| Item Type: | Book Section |
|---|---|
| Subjects: | H Social Sciences / társadalomtudományok > HF Commerce / kereskedelem > HF5001-6182 Business management / üzleti menedzsment |
| Depositing User: | Andrea Tankó |
| Date Deposited: | 13 Feb 2026 12:19 |
| Last Modified: | 13 Feb 2026 12:19 |
| URI: | https://real.mtak.hu/id/eprint/234056 |
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